November 12, 2018

The latest D19 mega project development – the florence residences

If you are on the prowl for the best property project to invest in our current Singapore real estate climate, The Florence Residences could be your best and safest bet for a long-term investment strategy. It was formerly known as Florence Regency, a HUDC turned private estate and one which looks set on becoming the next mega project development in the year 2019.

More details of this project:

After the acquisition in 2017, this new residential project will be redeveloped by Florence Development Pte Ltd, a subsidiary of Logan Property Holdings. The entire land parcel is zoned under private residence according to Urban Redevelopment Authority (URA) and the actual site is positioned at Hougang Avenue 2 (district 19). The physical land area is around 390,000 sf and total expected number of abodes to stand at 1,410 based on developer’s submission for building approval. A huge residential development in today’s context.


The subject site is along Florence Road and near the entrance of Serangoon Junior College.

These new residences will be flanked by low-rise landed properties along with HDBs of block 7xx series and Serangoon Junior College. It is also a stone’s throw away to Hougang Stadium just across the main road for the residents. Both Hougang and Kovan mrt stations are located within a short distance away which can be accessed easily. The City Centre is in proximity and not that far off from home that makes it easy to commute from using either rail or road. In addition, Central Expressway (CTE) and Kallang Expressway (KPE) are nearby routes for all the driving individuals.

Developing in a large area:

This redevelopment will be sitting on a very large plot of land in excess of over 380,000 sf that accommodates the previous 8 blocks of housing and 4 open-space carparks. Total gross floor area will be well over 1.1 million sf. All the planned towers will be of high-rise structures due to the gross plot ratio of 2.8.

Facilities in/out:

Many modern amenities will be provided in this residential project such as indoor playground facilities for children’s entertainment. Olympic sized swimming pool will also be taken into consideration, on top of the many sports and wellness related facilities.

Nearby favourite NTUC will also remain open 24-hours for the residents.

If you’re looking forward to knowing more about The Florence Residences, you may now register on their official online platform for further updates too!

New Condominiums, Real Estate Company
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  1. wotakuさん最近インスト曲たんと作っているんですね 神曲たくさんで嬉しい

  2. A1 content, keep up the great work! Why aren’t you using FollowSM .
    c o m?? It’s the best way to promote your channel!

  3. Nice design, look like a good place for investment. Where is the location?

  4. How many condos can be near green corridor, has an upcoming Mrt station nearby to push up prices
    in the future, and have a low maintenance fee?
    Why Avenue South Residence of cos.

  5. Brand New Launch at Hillview! Freehold! Message
    me for a view of the gorgeous Show Gallery! March 2019

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